In recent years, many companies have been created that focus their activities on people who want to care for their health. A type of such enterprise is also a juice bar - a place offering mainly freshly squeezed fruit and vegetable juices. Nowadays, the need to provide yourself with fresh and tasty portions of vitamins is much greater than ten years ago, so opening such a business is a good idea. How is it?
Is a juice bar a profitable business?
It is worth realizing
that freshly squeezed juices, although a large part of society likes them, are
not bought daily. In our culture, it is much more profitable to sell coffee or,
unfortunately, alcohol. We are still willing to spend much less on fresh
juices, which translates into the daily number of customers. However, this does
not mean that such a business does not exist. Juice bars are very encouraging
on hot summer days and are a great idea during the autumn and winter when we
lack vitamins the most. Another way to attract customers is to create
interesting flavor compositions unavailable in any other fresh juice bar.
However, the basic principle of such a business is to ensure that there is no
competition nearby; with such a small number of customers, it will be a suicide
move, the more so as the regulars of juice bars will choose a place they
already know well anyway. Juice bars are most often found in shopping malls or
typical tourist points. There are also outdoor mobile juice bars, but this
solution only works in good weather.
For more information
you should visit business plan consultant.
Franchise
One way to earn money
from juice bars is to create your franchise. You can also become a franchisee
and build your business under a known and liked the brand. However, let's face
it, franchises in the fresh-squeezed bar industry are very few, and if
anything, they are small and little known. Being a franchisee, perhaps we gain
a few additional customers who associate the brand, for example, from another
city, but always involve a few percent of your monthly income to the
franchisor. A much more profitable solution is to create your signboard, under
which several more premises will be opened. However, it requires a lot of work
on image building.
Juice bars a business
Contrary to
appearances, setting up your juice bar is an investment that can reach even
several hundred thousand zlotys. Coolers and professional squeezers are
enormous costs, and at the beginning of such activities, there are many more
costs. Therefore, you need to have a well-developed juice bar business plan that will allow you to estimate the size of
the loan and the estimated time of the first profits. Many businessmen expand
their offer with other fit products (healthy sandwiches, fresh fruit, etc.),
which initially generates additional expenses but allows them to reach more
customers in the future. It is worth remembering that a juice bar can easily
cease to be a juice bar if its offer includes products that people buy every
day, such as coffee or desserts. Therefore, maintaining a business in this form
requires absolute consistency and creativity and an unconventional approach to
your business. Who knows, maybe thanks to good advertising, interesting
gadgets, or maybe simply thanks to unique juices, it will be possible to
achieve success and take the position of the juice bar pioneer that is still
free on the market.
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